Top sales managers agree that solid sales coaching makes a huge difference between a good and a bad sales quarter. Spending time coaching your sales people is worthwhile, it’s time well-spent, and if your sales managers are spending more time poring over spreadsheets and not coaching their reps, then you need to change your priorities.

What the real top sales managers don’t agree about, however—is how to best go about doing it. It seems everyone has their own opinion of sales coaching.

This difference in opinion and coaching styles has led to a number of useless tips floating around the industry – what top sales managers like to call “sales coaching myths”. Over the next couple of articles we’ll be discussing the different sales coaching myths – so your sales managers can avoid sales coaching mistakes that have the reverse and sometimes debilitating effects.

So without further ado, let’s get on with the show… (more…)

One time I was out on the field with one of my sales reps and we needed to stop by his house so I could file a periodic inventory of his product samples and supplies.

In the house, he led me to a modest home office. The plaques and various awards on display immediately got my attention, neatly lined up on the shelves attached to the wall on one side of the room. I recognized one of the cards on display—an award I gave to him three months ago to acknowledge his great sales performance. My sales rep turned to me and said, “It’s one of the most meaningful tokens of appreciation I’ve received in my entire life.” He told me he values it more than anything on those shelves. (more…)

There are two kinds of sales managers. The first one, a more focused type, concentrates on improving his sales reps’ strengths while downplaying their weaknesses. The second type of sales manager is one who shapes his sales reps to become all around regular jack-of-all-trades.

Which sales manager is more effective?

Imagine a clear glass ceiling over the heads of your salespeople. The height of the ceiling represents the amount of talent each salesperson possesses—some high, some low. The question is: can a person who lacks certain core talents for the job ever be successful in his or her line of work? The answer is NO.

Every person is unique, and therefore every salesperson is unique as well. And all this uniqueness add up to vastly different potentials. If you try to make them something they are not…its one of the worst things you could do as a sales manager. (more…)

Like many children, my Dad used to tell me stories before he put me to bed. After running through the gamut of Big Bad Wolf, Goldilocks and the three Bears and Three Billy Goats Gruff, he used to tell me another tall tale. He’d say that when I grow up, I could be anything I wanted to be if I just worked hard enough. He said. “Anyone can become the President if they wanted it really bad and worked hard for it.”

I trusted him…that is until I became a sales manager…

No offense to Dad, but the problem with the story is that it’s just not true!

It’s romantic, hopeful, and optimistic, but it can’t be any more true than Santa Claus riding down the chimney on Christmas Eve.

Do you truthfully believe that everyone is born with the exact same potential? (more…)

A sales manager has to be popular – in fact, he has to be so popular that he needs to be even more popular than Howard Stern.

You need to be cooler than Opie and Anthony, Rush Limbaugh (pick your radio personality here) as well as all the other ones out there together.

Why? Because being on your sales reps “pre-sets” on their own personal radio stations is absolutely essential to your crusade in getting to know your sales people so you could effectively communicate with them and expect better sales performance.

But here is the thing. Did you know there’s only one radio station your sales people tune in to all day long every day of the week…and that station is WIFM. (You might say WIIFM, but let’s not get too technical here). (more…)