When it comes to sales management, if you cannot motivate your sales force, then you are done.
And when it comes to motivation, no one has gotten more press on motivation than Abraham Maslow.
Don’t know who Maslow is?
Well as a sales management professional, you should.
At the very least you should use a few of his tips to motivate your sales force.
Sales Management Motivation Maslow Style
If you don’t know, Abraham Maslow is commonly known as “the father of modern motivational theory” and is one of the only theorists on motivation whose ideas have actually withstood the test of time…in spite of hundred of eggheads who have tried to dispute his theories.
In short, Maslow states that each person is motivated by a series of physiological and psychological needs that he put into his “Needs Hierarchy Theory”.
These needs are listed from basic to advanced, the lowest common denominator being these five:
3. Safety, security
As a sales management professional, you have to figure that most of your sales force has these five basic needs covered, right?
So what does Continue reading